Day: July 15, 2015

Focus on the user on the 2nd day

Focus on the user on the 2nd day

All activities of the second day of the Workshop I of the Academic Working Capital program, on July 14th, focused on user experience. Renato Freitas, one of the creators of 99Taxis, gave the opening lecture, reinforcing the importance of thinking about the target audience to develop a product.

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